The Brexit fight is moving out of Parliament and onto the campaign trail. Groups on both sides of the debate aren't rallying behind any one party — they're urging voters to think tactically instead.
Tactical voting is when local supporters of a particular issue rally behind whichever candidate's most likely to get elected, rather than supporting their favorite party. It's basically an attempt to prevent voters who share Brexit priorities from splitting the vote and letting an opposition candidate win office
Two major Brexit advocacy groups, the pro-Brexit Leave.EU and the pro-Europe Best for Britain, are spinning up tactical voting drives to let voters know which candidate in their area has the best shot of scoring a victory for their side of the Brexit debate.
A spokesperson for Best for Britain told Newsy they're hoping the data will persuade people to vote tactically in key contests. The organization estimates if 30 percent of pro-Remain voters in England and Wales use their vote tactically, they can prevent Prime Minister Boris Johnson from securing a majority in the next parliament.
Representatives from Leave.EU didn't respond to our inquiries in time for publication.
Tactical voting really only influences closely contested elections, but there are plenty of those in the U.K.: during the 2017 election, 97 seats were decided a margin of 5 percent of the votes or less.
